According to Consumer Reports National Research Center 78 per cent of Americans prefer purchasing a product “made in USA”. Many consumers want to know about the products they’re purchasing. Many are confused over what’s meant by the “Made in USA” claim. Raindrops Baby wants to tell you about the origin and manufacture of our baby products so you know exactly what we mean when we say “Made in USA.”
“Made in the U.S.A.” means innovation and high quality.
It all started in 1936 with Dee Givens wanting to provide something better for wet babies. Dee was the type of person that noticed things, and instead of accepting the status quo, she decided to work hard to provide something with more quality.
Dee, a nurse who worked with pre-mature babies, noticed that babies stayed soggy and uncomfortable in the diapers of the day. Dee set about to develop a better quality diaper. Her innovative spirit and determination led to the invention of a special waterproof outer diaper which she began making by hand and selling to department stores. As the product developed, it was quality tested—in laboratories and on friends’ babies— testing for skin irritation and durability. The Dri-ette diaper so was successful that she quit her nursing job and opened a factory to manufacture the diapers. Eventually she was selling them to stores across America.
Dee Givens’ innovation, and determination to provide something of higher quality were the reasons for the initial success of the company. We don’t sell diapers anymore, but we still working out of those same values. For Raindrops Baby “Made in USA” represents innovation and commitment to higher quality.
“Made in the U.S.A.” means that we proudly employ Americans and support our economy! We don’t outsource our work. All workers have been with us for over 10 years and some have been with us for 20 years. We have a very low turnover because we’ve shown our workers that them we value them. Our workers are paid more than $0.50/her (going rate in China) and they are valued as individuals and as team members.
At Raindrops Baby, we’re a small enough company that our employees can step in to other areas and work as a team. Though each has a specialized job, when necessary, everyone steps in to help when an order needs special attention.
“Made in the U.S.A.” means that we control the quality—from conception to boxing.
We buy fabric in complete rolls of very large yardages. When starting production of a product, the fabric is cut at least 36 pieces deep with large, vertical knives. Following that, it’s embellished with screen printing, embroidery or applique. The next step is for the individual pieces to be put together at the sewing station. If we’re completing a blanket, the binding is put on at this point. If it’s a bib or clothing article, the snaps or buttons are attached.
The packaging step follows, and is equally important. The baby item is placed in a gift basket or a vinyl bag and is stuffed with tissue to complete the presentation of the gift package and to protect the items during shipping.
“Made in USA” means that each step in this process is completed on site, with our workers. At Raindrops Baby we do our own fulfillment and warehousing. That eliminates delay of shipments and warehousing costs. This means you get your product on time and at a lower price.
“Made in USA” means that we control our inventory.
Raindrops Baby can control inventory. We don’t have to bring in massive quantities from overseas. It also allows us to be flexible to respond to changing trends in the market. Raindrops Baby can design and ship new items very quickly. If we run out of something, we can produce it rather waiting for months on overseas shipping.
When Raindrops Baby says “Made in USA” we mean that our products are high quality, innovative, provide employment for American workers, and that each step of the manufacturing is handled by us, in the United States of America. All of those qualities proudly go into the baby gift for your special baby.